Brand Statement
Celebrates a timeless (and traditional) way of living
Offers readers an escape from the stresses and demands of modern life by giving them access to an appealing world of rural beauty and tranquillity. It reaffirms traditional values in a contemporary setting
Offers decorating ideas for readers who want to create their own country style wherever they might live. It provides inspiration and practical advice for those who garden and/or cook. It allows readers to keep abreast of rural affairs and people's lives in the countryside by providing up-to-date information. But most of all, readers see it as a treat.
Brand Promise
• Decorating and design ideas for their homes
• Recipes for cooking seasonal food
• Inspirational gardens and practical gardening know-how
• Stories about real rural people and their lives
• Complementary health and/or beauty
• Information about farming and rural affairs
Brand Values
• Escapism
• Seasonality
• Tradition
• Creativity
• Beautiful photography
• Visual excellence
• Tranquillity
• Original craftsmanship
• Inspiration
• Quality
• Calm
• Gentle
• Nostalgia
Vital Statistics
• Circulation - 199,510
• Readership - 819,000
(NRS & ABC Jan-Jun 08)
Magazine Contacts
Email address
• Editor
susy.smith@natmags.co.uk
• PA to Editor
rosie.templeman@natmags.co.uk
• Executive Group Publishing Director
liz.kershaw@natmags.co.uk
• Associate Publisher
david.parker@natmags.co.uk
• Advertising Manager
guy.foreman@natmags.co.uk
• Production Controller
laura.campbell@natmags.co.uk
• Group Brand Manager
zoe.jobson@natmags.co.uk
• PR Manager
jane.wynyard@natmags.co.uk
• Advertising Production
alison.kenehan@natmags.co.uk
Website details
www.allaboutyou.com/countryliving
